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Disclaimer: Star Stack provides information about European technology services for educational purposes only. Service listings, sovereignty assessments, and recommendations do not constitute legal, financial, or professional advice. We encourage you to verify all information independently and consult appropriate professionals before making technology decisions. Star Stack is not affiliated with any listed services unless explicitly stated.

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Matomo Tag Manager | Star Stack

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Matomo Tag Manager

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Matomo Tag Manager

Name: Matomo Tag Manager
Author: Star Stack

No-code tag management system for Matomo Analytics

Visit Website GitHub 22.0K

About

Matomo Tag Manager is a no-code system for managing tracking and marketing tags directly within your website. It functions as an extension to Matomo Analytics, supporting both built-in integrations and custom tags.

Resources

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Sovereignty Score

Recorded assessment version: jurisdiction-ownership-2026-10-04

out of 100

Data completeness39% (Minimal)

Score relies on pessimistic defaults for missing fields

Jurisdictional(56%)

Significant foreign legal exposure risk

Legal jurisdiction not specified
Parent provider NONE country unknown (assumed non-adequate) (Submit verified data to improve this score)
Five Eyes intelligence alliance exposure

Ownership(44%)

Strong EU ownership and control

Bootstrapped (self-funded)
Funding stage unknown (assumed late-stage VC) (Submit verified data to improve this score)
Low acquisition risk (bootstrapped, no investor pressure) (No VC exit timeline, founders retain full control)

More dimensions coming soon

GovernanceComing soon

PortabilityComing soon

LicenseComing soon

CommunityComing soon

How missing data affects scores Submit data corrections

Provider

InnoCraft Limited

Quick Facts

Legal jurisdiction: New Zealand
Headquarters: New Zealand
Ownership: Bootstrapped
Deployment: SaaS

Evidence and freshness

Verification date unknown. This assessment needs review.

A score is an assessment of recorded facts. Missing evidence and unresolved ownership can affect the result.

hqCountry: other
Retrieved 30/01/2026, confidence 90%.
Read evidence excerpt
InnoCraft Limited company, New Zealand headquarters, with team in New Zealand, Germany, Austria, USA, France and India
hqCountry: other
Retrieved 30/01/2026, confidence 90%.
Read evidence excerpt
InnoCraft Limited company, New Zealand headquarters, with team in New Zealand, Germany, Austria, USA, France and India
Ownership: other
Statement 12/02/2026, confidence 90%.
Read evidence notes
From enrichment pipeline 2026-02-06_03-32-59_c6_v20-validation